Corporate Social Responsibility

Corporate Social Responsibility, or CSR, is not new.  These company behaviors date back to early Capitalism and the two are not mutually exclusive, despite popular political opinion.

http://blogs.hbr.org/video/2012/06/a-brief-history-of-doing-well.html?awid=4929111144116256515-3271

Green ‘drivel’

I think "green" was just handed a major branding problem.
The godfather of global warming lowers the boom on climate change hysteria

Is the thrill of Facebook starting to fade?

 In a Reuters story today, a recent survey revealed that 4 out of 5 Facebook users have never bought a product or service as a result of an ad or comment viewed on Facebook.  Even more discouraging is the fact that while the number of Facebook subscribers might be growing, 34% of those surveyed reported that they are spending less time on the site than they did 6 months ago.

Advertising on the site appears to not be very effective and user engagement is waning.

These are very hard facts and a tough position to be in for a company with an advertising revenue business model.