Millward Brown Optimor has compiled its list of the top 100 global brands as measured by their dollar value.
The top 10:
1. Google
2. GE
3. Microsoft
4. Coca Cola
5. China Mobile
6. Marlboro
7. Wal-Mart
8. Citi
9. IBM
10. Toyota
A direct link to the report with the complete list and description of methodology:
http://www.millwardbrown.com/Sites/optimor/Media/Pdfs/en/BrandZ/BrandZ-2007-RankingReport.pdf
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